Case Study
Rehab CEOs CMS
From Manual to Automated Website Content Management
The Client
Rehab CEOs is a consultancy that helps healthcare professionals launch and manage branded websites. They provide tailored web solutions that reflect each client's services, treatments, and branding, with a focus on improving efficiency in website delivery.
Rehab CEOs Industry: Healthcare Consulting / Website Development Support
Services Provided: Custom Web Application Development, AI & API Integration, Workflow Automation
The problem
Manual Content Management
Manual content management was slow, error-prone, and hard to scale. Key issues included:
Manual copy-paste inefficiency
Manually transferring content took 2–3 hours per site instead of the ideal 1–1.5 hours.
Frequent errors
Manual data transfer often led to mistakes that required rework.
No standardization
The team lacked a consistent system for managing assets and structured inputs.
Scalability limits
The manual workflow made it difficult to increase output without overloading the team.
The Solution
Custom CMS Application
Ena Pragma designed and delivered a web application that streamlined the entire workflow from client input to ready-to-stage content.
Key Features We Delivered
Client intake portal
A guided web form collects branding, services, colors, and assets in a structured format.
Automated template population
Service content, metadata, and static elements are inserted automatically based on client inputs.
AI-powered content creation
GPT-generated homepage and service copy is previewed live and refined before publishing.
Integrated review and data scraping
Google reviews and basic contact information are pulled in automatically to reduce manual entry.
Measurable Impact
These improvements transformed the way Rehab CEOs delivers websites, saving time, reducing errors, and enhancing client satisfaction.
60% faster development
Average build time was reduced by 60 percent during early adoption.
Scalable operations
The CMS allows multiple sites to be built at once without added complexity.
Improved client experience
Clients now enjoy a faster, more guided onboarding process.
Reduced errors
Automated processes eliminated most copy-paste issues.
The CMS combines AI-driven content creation, integrated APIs, and automated deployment to WordPress. Templates and reusable components ensure speed, consistency, and easy scaling.
Outcome: From Manual Bottlenecks to Scalable Efficiency
With the CMS, Rehab CEOs now launches staging sites in minutes. Structured AI-supported content powers every build, letting the team focus on QA and creative work instead of repetitive tasks.
With an AI-powered CMS, Rehab CEOs builds quality websites faster, scales easily, and focuses on work that drives client success.
